ARBEITSWEISE 

Patrik Johall is a down to earth guy who never stands still. Although his soulful photographic style paired with supreme technical proficiency are the foundations of his profession, it is his energy that has earned him acclaim among a range of global clients.

Patrik constantly pursues the image, relentlessly and in lieu of constraints or comforts. He treads lightly and constantly searches out locations and situations that enable him to deliver on both the client’s vision and the subtle humor and compassion that characterize his images.

 The hallmark of Patrik’s photographs is that they, however aspirational or stylized, contain elements of true life, inviting the viewer to stay.

 In his own words:

 “I seek perfection and clean images. But I don’t care for the perfect. The perfectly imperfect is much more interesting. Be it a ray of light, an expression, an unusual perspective. I shoot until all components of the perfect moment are in place.”

 Patrik specializes in automotive, lifestyle and commercial photography.

KUNDEN

Mercedes-Benz, Audi, Peugeot, Renault, Toyota, Mazda, Ford, Volvo Cars, Volvo Trucks, Polestar, Genesis, Seat, Cupra, Dacia, Nio, NN07, Carlsberg, SEB, Bang & Olufsen, Husqvarna, LG Electronics, Sony Pictures, SKF, Nike, Craft Sportswear, Cyan Racing, Citroen, Lexus, Hyundai, Smart, Li Auto, GMC, Buick, Pepsi

AWARDS

Guldägg, Svenska Designpriset, Art Directors guild, Gold in The One Show, Cannes Lion, Finalist EY Entrepreneur of the year, Cannes Silver Lion, Spotlight awards “Best car photography” winner 2018, 2020